As we inch up to the Presidential #Election, #ESPN SVP Editor-at-Large #RobKing recounts a decisive moment at the #ESPY‘s. It was then that King recounts that the leadership of athletes took a dramatic, possibly pivotal turn for sports.
Iconic modern athletes took the stage and broke the dam of constraint to become activists as we had rarely seen. And as is their mission, ESPN was not only there to document the moment but gave it a stage as they will again throughout their coverage of the 2020 Presidential election.
In this week’s episode of #BrandBreakdown, #GamePlanWorks and I explore the intersection between an organization’s brand and that of a personal brand and how one enables the other.
#brand #sportsmarketing #NIL #Activists #athletes #leadership #NCAA #studentathletes #talkwalker #brandbreakdown #VinMccaffrey #paulBiancardi #Colinkaepernick #kaepernick
Leave a Reply