Gen Z College Students Want Brands and Products That Make Them Feel Less Alone In Their Struggles

No one can escape the topic of #mentalhealth these days with Olympians like #SimoneBiles emphasizing the fact that even the best of the best are human beings with very human challenges. GenZ college students may not all be at that level but with school starting again soon and the Delta Variant once again raising questions on how schools will deliver on their education promise, I (through WeRGenZ) paired up with a Syracuse University strategic research class to get first hand what college students want and need from brands and products to help them cope with the unique challenges that COVID19 inflicted upon their education.

You’ll hear directly from Kentucky, Seton Hall, Delaware and Syracuse University students in the following video created by Rebecca Ortiz‘s class last Spring. Listen for the challenges they faced in a virtual learning setting and the brands and products they turned to to cope. Please share their video, and your comments below.

 

#education #students #research #highereducation #covid19 #learning #video #mentalhealth #SyracuseUniversity

#UniversityofDelaware #UniversityofKentucky #SetonHall #quizzlet #Spotify #twitter #DunkinDonuts #genZ

#generationZ #advertising #survey #AdobeInsider #adobeeducation #edtech #AdAge #IAB #Olympian #USOC #USAGymnastics

 

 

 

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